Apple as a new emerging rival for Nintendo

Echoed by Pickle On 6:34 PM

It is a fact that Apple’s iPad and iPod touch would still need some time to make their effective place in hand-held gaming. But it is also a fact that although Apple’s place in market is not as strong as Sony’s PSP and Nintendo’s DS lineup, but still its increasing impact cannot be denied at all. It is seen that App Store has almost all the games with same titles as Sony’s PSP and Nintendo’s DS family but their main plus point is that these games are cheaper.

It has been also observed that Sony refused to accept iPad as a threat to gaming realm, may be only for self satisfaction. Another interesting fact is that Nintendo is planning to have its own iMaker. This act clearly shows that Apple is somehow successful in gaining attention of many other famous game makers. Another surprising fact is that, for the first time in past six years company’s net profit sheets are affected very much and Nintendo’s Satoru Iwata (president and CEO) also had to accept this fact.

Nowadays Nintendo’s condition has improved very much and their level of expectations is also increased. Earlier, Game Cube and Nintendo 64, although had good points but unfortunately their sales were not up to the mark and they couldn’t compete with their rivals Sony and Microsoft. Nintendo looks very satisfied nowadays as Wii caught on despite doubts that an SD console would thrive alongside the much more powerful Xbox 360 and PS3.Current position of Nintendo is so good that they only consider Apple as their strongest rivals and according to them, defeating Sony is not a big deal for them now.

The battle between Nintendo and Apple will be very interesting to watch in future. Nintendo is planning for some more surprises to make their position strong in market; where as Apple’s iDevices would be able to inspire people with their multitasking. Nintendo’s gaming revolution like the idea of motion gaming will be now competing with Apple’s multitask devices. Apple having iPad, also acting as an E-reader and Smartphone also performing the task of portable computer, shows their strong capabilities to make a mark in gaming also.

The increasing popularity and capability of Apple is no doubt an achievement and also a major threat to all gaming company’s including Nintendo. It’s going to be very interesting to watch what fate will decide for both these rivals in future.

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